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How to Plan your Marketing Strategy

 How to Plan your Marketing Strategy   Based on my research, most small businesses have no marketing strategy, and quite a few of them don’t even do marketing. Some businesses purely rely on referrals and whatever comes their way. Referrals are great but there’s no predictability. If you plan your finance, your accounting, you [...]

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How to convert leads into buyers

 How to convert leads into buyers   Have you ever wondered why leads don’t work? And why your leads are time wasters? The truth is that leads are not buyers, they are just showing their interest in what you offer.   When someone makes an enquiry, they might have a different intent. It could [...]

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Are Facebook Ads for B2B?

 Are Facebook Ads for B2B? If your business only works with businesses like mine, how do you get clients online? The other day, I got a question from a prospect asking me “Are Facebook Ads for B2B?” B2B means business to business.   Now, let me share some insights on how you can use [...]

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How to convert leads into buyers

 How to convert leads into buyers   Have you ever wondered why leads don’t work? And why your leads are time wasters? The truth is that leads are not buyers, they are just showing their interest in what you offer.   When someone makes an enquiry, they might have a different intent. It could [...]

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How to run Linkedin Ads to Target Business Clients

 How to run Linkedin Ads to Target Business Clients   Is your business targeting businesses or thinking of running LinkedIn Ads? In this video, I’m going to show you different ways to run LinkedIn Ads. LinkedIn is the best place to target business professionals at any level. You’re probably wondering who should use LinkedIn [...]

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Why you need a Landing Page for your Paid Ads

   Why do you need a landing page for your paid ads? Are you using websites to run your paid ads? If so, you might want to reconsider using a landing page to get better conversions for your ads.   So, what’s a landing page? A Landing page is a standalone web page that’s [...]

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How to Run Paid Ads to your Advantage

How to run paid ads to your advantage and get results When it comes to running paid ads, say Facebook ads, Instagram ads, Google Ads or LinkedIn ads, there are 3 things that you need to focus on before starting your ads regardless of which platform you use. Those 3 key points will help you [...]

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How to Run a Successful Google Ads Campaign

 As we’re filming right now, Google is rebranding Google AdWords to Google Ads. Let me ask you, are you running Google Ads campaign to get more clients online? Or are you thinking of using Google Ads to get more calls and enquiries? In this video, I’m going to share few key points who should [...]

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3 Tips to Grow Your Business in 2018

Growing your business in 2018 is very different from how we used to do to get more clients and market our business. With the change of technology, it's imperative for all businesses to embrace the power of technology and internet. Here're the three biggest takeaways Chloe learnt from her recent trip to San Diego at [...]

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3 Tips to Grow Your Business When Market is Quiet

  What to do when business is quiet or during low season... Tip 1: Planning Your Marketing Strategy Growing your leads and clients online require building a roadmap, knowing where your business is headed, Are you launching a new product/service in the new year? Anything you can improve internally? systems? processes?   Tip 2: Mapping [...]

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