Want to utilise Content Marketing to help your business stand out from the crowd? Webinars are a great way to do this! Aside from being accessible, content marketing offers a high ROI, which is why it has become one of the most effective ways of promoting a business. However, competition nowadays is rampant as approximately [...]
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Mobile Marketing For 2018: Predictions And Tips
Looking for ways to improve your mobile marketing? You’ve come to the right place! Mobile marketing is a digital marketing strategy for reaching people on their mobile devices through email, websites, apps, SMS and MMS, and apps. Effective mobile advertising means having a good understanding of your mobile audience, making strategic use of mobile apps [...]
Read MoreWhy You Should Get On The Instagram Ads Bandwagon Today
You might be wondering what makes online marketing using Instagram so tempting for businesses. Let us help you get the lowdown on this alternative digital marketing strategy. Why the buzz around Instagram ads? Research done by Instagram itself indicate that as of April 2017, more than 700 million users actively check their accounts on a [...]
Read MoreDigital Marketing Trends To Expect In 2018
Digital marketing is always evolving. New tools, strategies, and trends are always introduced every year. There’s a tonne of new stuff in store for the new year that businesses should get on. Why Should Your Business Include LinkedIn In Your Digital Marketing Strategy? If you’re curious to know what digital marketing trends you can expect [...]
Read MoreHow To Effectively Integrate LinkedIn In Your Digital Marketing Strategy
The latest reports show that LinkedIn now has more than 500 million registered users across 200 countries. It is one of the most popular social media sites today, especially among millennials, professionals and entrepreneurs. As such, it is a valuable tool that every business can use to promote and grow their brand. Why Should Your [...]
Read MoreHow Artificial Intelligence Will be Taking Over Digital Marketing Very Very Soon
In the digital marketing realm, there are always innovative ways to make processes more efficient. With the continuous developments in smart technology, the industry can enjoy even more benefits. Artificial intelligence, for example, generates data in a fast and accurate manner to achieve important marketing objectives. It can respond appropriately to queries and expand its [...]
Read MoreWhat Makes a Good Mobile Site – the Dos And Don’ts
Is your website user friendly on mobile devices? The number of people accessing websites on their mobile devices has shot up over recent years. Mobile use is a trend that penetrates all markets, from the young to the elderly. People use it for a variety of reasons including consuming media online and as a communications [...]
Read MoreHow to stop competing with price and close more leads to sales
Ever heard of your prospects saying to you: "you're too expensive"? If so, how do you deal with the objection? Move on Find a way to make a "comeback" on the spot Follow-up and add value consistently It’s easy to become a business that falls into the background, especially when your marketing campaigns are similar [...]
Read MoreHow to Start Your LinkedIn Ads for B2B Business and Your LinkedIn Ads Options
Does your business work with businesses or corporates? If so, maybe it’s time to consider LinkedIn Ads. LinkedIn Ads is one of the most effective ways to connect with your prospective clients when you have defined target audience and messages. It can work very effectively, it not only helps you get more leads but also [...]
Read More7 Reasons Why Email Marketing Should Be Your #1 Priority
Is email marketing still relevant? Are you using email marketing to engage with your prospects, past or existing clients? According to a report by The Radicati Group, Inc., a technology market research firm, the use of email around the world continues to grow at a steady pace. From about 2.6 billion worldwide email users, the [...]
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